We have good things growing at the Schuylkill County Fair and one of those good things is the Fair web site at www.SchuylkillFair.com. You see the former website was rescued by the skilled and talented web developer Ray Silcox. Ray has been the official fair photographer the past seven years and came to the rescue of the old website last winter. Ray had obtained access to the domain name and developed the new web site into the powerful award winning site it is today. Did I say award winning? Yes that is the other part of this story that makes it so exciting. It was awarded a second place ribbon as being one of the best fair web sites in the state of Pennsylvania. The Schuylkill County Fair web site was reviewed by a web design firm out of Scranton along with 22 other fair web sites from around the state. 106 fairs in PA were eligible to participate in the contest and Schuylkill County Fair’s web site was awarded second place in the competition held recently at the Pennsylvania State Association of County Fairs (PSACF). First time out and Ray captures second place.
Within one week of rescuing the domain name, Ray had a temporary web site set up and over the course of three months developed it into the full-featured and mobile friendly site that it is today. Ray also linked the Fair’s Facebook and Twitter accounts to the site and plans on doing more tweaking to the site’s appearance and functionality in order to provide its visitors with a useful and informative portal to Schuylkill County’s agriculture scene.
The site features an easy to use menu bar with information on the fair, entertainment and events happening, along with vibrant scrolling photos of activities at the fair. An events calendar has been added in which Ray hopes to develop for any and all users of the grounds to utilize as a marketing tool for their event that they may be having on the grounds.
Ray acknowledges the website would not have been possible without the help of Kim Morgan, Vice-president/secretary of the Fair. Ray said that when he needed information or had an idea on how to improve the site, a call out to Kim was made, and she answered with in-depth, detailed content and insight. Ray is looking forward to improving the fair’s web site by visiting other fair’s sites and reviewing the critiques and comments from the Scranton web design company.
The fair’s website serves as a vital tool to communicate with the general public in today’s electronic age. During 2015, the site underwent a major upgrade under the direction of webmaster Ray Silcox. The objective was to deliver information in a more organized and timely manner using today’s technology.
We drive people to our website by publicizing our web address in all forms of traditional mass communication like television, radio and printed media. We also took advantage of organic search results, along with our Facebook and Twitter feeds says Kim Morgan, public relations and marketing chairman, of the Schuylkill County Fair. This effort has helped facilitate communication about our fair to the public.
The Schuylkill County Fair invites everyone to visit the fair’s web site at www.schuylkillfair.com for all the “Good Things that We Have Growing.”